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Google US Search Share Reaches 63.2% in May 2009

by Nate Rodnay

Google leads the US search base of 9.4 billion with 63.2% share in May 2009. According to Nielsen, Google reported a significant 28.2% YOY growth in number of searches in May 2009.

Search Traffic From Paid Listings Declines 26%

by Nate Rodnay

Paid search took a hit in April 2009, with a decline of 26% in its search traffic share. Recent report from Hitwise shows that search traffic from paid listings is not in pace with the overall search traffic.

The Potential of Search Marketing In Driving ROI for Retailers

by Nate Rodnay

Effective marketing is key for retailers to survive and stay ahead of competition, especially in recessionary times. It is proven that search engine marketing is helping many small and medium scale enterprises to fortune 500 companies to market their products and services online effectively.

Social Bookmarking Primer

by S. Housley

Social media is the Internet's version of viral messaging and marketing. Social media can be used to disseminate news or information, as well as to attract attention. There is a wide variety of social media channels and networks available.

10 Effective Ways Of Using A Blog

by Nate Rodnay

Blogs became an everyday activity for many people around the world where they can share their feelings, experiences, and many more. Business blogging became a powerful tool to target customers, and to increase sales for businesses.

Difference Between A Blog And A Website

by Nate Rodnay

Many of us may have a confusion between the functions of a blog, and a website. A blog is an online journal where people can update information frequently, and website is a group of web pages where content is published for all reasons.

Types Of Blog Postings

by Nate Rodnay

Blogging is becoming one of the most popular online activities. To some extent, the versatility and variety in the blog postings done online, contribute to the popularity of the blogs.

Why Search Marketing Is Effective For Automotive Business

by Nate Rodnay

In the present economic situation, automotive businesses cannot afford to invest in marketing strategies that offer sluggish growth. Automotive businesses need a marketing strategy that can generate conversions and sales within inexpensive budgets.

US Search Behavior in April 2009

by Nate Rodnay

The core search query volume of Americans in April 2009 reached 14.8 billion, according to comScore. Google leads this vast search query volume, in terms of search market share, with Yahoo following it. Americans have increased using lengthy search queries, over the past year.

Marketers Believe SEO to Be Effective Tool for Generating Sales

by Nate Rodnay

The 2009 Advertising Effectiveness Survey from Forbes revealed that a significant percentage of Chief Marketing Officers (CMOs) believe that SEO is an effective way to generate sales for their companies.

Why It's Vitally Important to Trust Your Search Engine Marketing Company in a Down Economy

by Scott Buresh

When times are tough in business, it's a cold, hard fact that marketing spend is cut. Whether your company uses push or pull marketing or perhaps a combination of both, it's important to trust and rely on your search engine marketing company to show you the metrics needed to support marketing spend.

Purpose of Creating a Blog

by Nate Rodnay

A blog is an online journal that allows post information, opinions, thoughts and other material online. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic.

Why online desk research is recommended before primary research?

by Nate Rodnay

Online desk research is a systematic examination of the available online sources and data in the context of a research objective.

Overpriced Internet And Low Speeds Prevent Broadband Growth In India

by Nate Rodnay

In the area of broadband, India has a lot of catching up to do. According to Point Topic, India has fewer broadband connections than Hong Kong, a region it out-populates by nearly a billion people. Broadband penetration is estimated to be around 0.5% in India.

Search Marketing Is Gaining Popularity among Retailers

by Nate Rodnay

A considerable amount of web-only retailers believe that search engine marketing helps to get good results compared to other forms of online marketing based on a survey conducted by Internet retailer. They find search marketing as an effective strategy to adopt amid glooming economy.

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